The Advertising Works is a full service media planning and buying agency who has been around for a few decades. Over 35 years in fact. And, over that time 
(as you’d expect), we’ve developed a strong philosophy on how we make marketing goals a reality.

We understand branding, but we also apply this with our 360 degree view on marketing and strategy to ensure your messaging remains consistent across all communications: above the line, below the line, on the line. This means everything we do is an investment in building your brand.


Our Services

About Us

We’re clear, consistent & committed

What you need to know about us is that we’re invested in what we do, 
how we do it, and the impact we deliver for our partners. At The Advertising Works, we’re results focused, and succeed by building and executing 
simple yet effective marketing strategies that make your day-to-day 
easier, increase sales, improve customer engagement, and ultimately, 
set you apart from your competitors.

In summary, we reach your target audience at scale within budget, and we’re with you at every step of the way to help you achieve your marketing goals.



Our Areas of Expertise

Boutique service, multi-faceted in experience

The Advertising Works utilises cross platform opportunities such 
as outdoor, digital, print, magazine, social, television, and radio to provide a media footprint that is targeted, and drives ROI for our 
clients across a multitude of industries.

As a comprehensive service agency, we’ve been fortunate to collaborate with 100+ partners across diverse stages of their business and marketing evolution. From strategic media buying to innovative creative concepting, here’s a glimpse into some of our standout campaigns.



Our Services

We’re clear, consistent & committed

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We’ve got a lot of expertise on how to make your brand stand out amongst 
the rest, and we’ll stop at nothing to ensure every aspect of your business 
has been catered to. No matter what your brand needs, we specialise in a 
range of services that will help achieve your marketing goals:

Design and Creative Content Services

Creative direction and strategy Campaign idea development New product launch support Graphic design Packaging design Point of sale design Signage design Copywriting Illustration Motion design Video production Livery design Photography Sponsorship Activations Brand sponsorships

Digital Services

Digital strategy and implementation Pay per click (PPC) Paid social Email marketing Search engine optimisation Programmatic video and display Audience segmentation

Social Media Services

Social media strategy Social media management Community engagement Reporting and insights Influencer partnerships Social media photography Social media videography and reels

Media Buying Services

TAW has its own in-house media department which allows us to plan, negotiate and buy media across all platforms – local or national. We also partner with Carat, part of the global Dentsu Aegis buying group, one of the largest in the country.

Print Radio Television Outdoor Programmatic video and display Premium sponsorships

For over 12 years, the team at The Advertising Works has worked to grow our dealer network and is an organisation focused on building successful outcomes for clients. They have a strong commitment to working as an extension of Tyrepower Queensland as our marketing arm and are a critical part of Tyrepower Queensland’s continued growth and success. We value this partnership over the many years.
Rob Smith
Tyrepower Queensland
Since 2016, Chris May and the team at The Advertising Works have been supporting Currumbin Wildlife Sanctuary with all its marketing needs and initiatives, and we can directly attribute outcomes and opportunities to them. The Advertising Works has a strong commitment to working with us in all aspects of our business and is an extension of our internal marketing team and a true partner in our success.
Scott Kirk
Currumbin Wildlife Sanctuary
Bravehearts' important work is made possible by those who support us. For over 15 years, Chris May and the team at The Advertising Works have championed Bravehearts and shared our determination to keep children safe from sexual harm. Chris and TAW have tirelessly supported all our endeavors and helped grow our supporter network through their advocacy. We can directly attribute many important outcomes, connections, and donations to Bravehearts via the ongoing support of TAW. TAW is an organisation focused on building successful outcomes for clients. To achieve that while fostering a strong commitment to giving back is a balance that is rarely achieved. TAW is a critical component of Bravehearts' success, and we are deeply grateful.
Alison Geale